Our qualitative research provides in-depth knowledge and direct feedback to give you a better understanding of opinions, perceptions and behaviours related to your company's products, services and image.
System Consulting™ has conducted qualitative research for government departments, utility companies, financial institutions, manufacturing companies, and retail and distribution companies, among others. Over the years, we have developed an intimate knowledge of various industries and consumer markets.
Our qualitative techniques include:
- Focus Groups
- Product Testing
- In-depth interviews
- Exploratory Research
- Mystery Shopping
Through focused interviews and candid discussions, our research professionals utilize the latest qualitative techniques to provide you with useful insight. We allow you to:
- Gain insights about the process that your customers experience through their eyes.
- Gain insights about perceptions that consumers may have but not typically verbalize.
- Gain insights about emotions and feelings associated with your product or brand.
- Attain reactions to marketing strategies or new product concepts.
When conducting qualitative research, our project managers ensure that only the “right” participants and facilities are used and that communication between all parties is clear.
- Consumers of various products and services
- Varying Demographics (e.g. teens, senior citizens, working persons etc.)
For further information about our Qualitative Research solutions, please contact us at (246) 431-8950 or email: email@example.com